Storytelling in Business

The best strategic tool for workplace culture is storytelling. Why? Because change for the better doesn’t always happen from a logical headspace—it happens from the heart.

Genevieve Georget, executive editor at Round Table Companies, discusses the different ways vulnerability plays a crucial role in leadership storytelling. Georget provides tips on how CEOs and business leaders can overcome their own “vulnerability hangovers” and lead with their best and most authentic selves.

Kelsey Schurer, executive editor for Round Table Companies, sheds light on how job interviews with prospective candidates are akin to stories with beginnings, middles, and ends. If you are the interviewee, displaying your fullness of character will help you stand out from the rest of the competition. After all, the best job candidates are the best storytellers.

Powerful storytellers have a way with words, right? But you do not have to be born a storyteller to become a great one. Instead, consider these eight habits of powerful storytellers and make a point to practice them as you develop your own storytelling craft.

Genevieve Georget, executive book editor at Round Table Companies, shares five pertinent techniques to become a better storyteller by engaging with your audience on a vulnerable playing field. Georget challenges readers to consider how many times they have turned something that has happened to them into a story and use that experience in business storytelling.

Corey Blake, CEO and founder of Round Table Companies, sheds insight on how properly using business storytelling can elevate the sale of a business from a transaction to a transformative moment in the business’s heroic journey. By honoring a business’s story, business owners are more likely to attract the type of buyer who will most likely continue to elevate the company and build upon its existing legacy.

Genevieve Georget, executive editor at Round Table Companies, challenged leaders on the difference between sharing opinions and sharing stories in Real Leaders. Business leaders who share their values through storytelling can elevate their impact on key stakeholders while embracing the very aspects that make us all human.

Corey Blake offers a storyteller’s perspective on the art of interviewing podcast guests to uncover unique, engaging stories that resonate with listeners.

If you want to connect with your clients and customers on a deeper, vulnerable, emotional level and earn their trust, their gratitude, and their loyalty, business storytelling is the way to do it.

Corey Blake, founder and CEO of Round Table Companies, endorses the tenets of Conscious Capitalism and explains how leaders can create psychological safety to foster truly Conscious Capitalist companies.

Genevieve Georget, professional writer and photographer, as well as an executive editor at Round Table Companies, shares how and why business storytelling connects consumers to business leaders. By sharing a personal story, leaders elevate a deeper sense of trust and authenticity with their consumers, going far beyond a transactional relationship and into a long-lasting and loyal connection.

Corey Blake, founder and CEO of Round Table Companies, reveals the benefits of vulnerability-based leadership and offers step-by-step instructions for initiating a shift toward vulnerability in your business.

Kristin Johnson talks with Corey Blake, CEO and founder of Round Table Companies, about the power of authentic business storytelling to build brands that create strong, long-lasting relationships with more people than ever before.

Corey Blake, founder and CEO of Round Table Companies, shows leaders how they can use business storytelling techniques to attract their ideal customers and build a stronger brand.

Want to leave an impression on your customers? In this article for Addicted2Success.com, Corey Blake shares why business storytelling can help you get the results that you desire.

Imagine a business storytelling ecosystem around your brand that attracts the best talent and the most ideal customers, while gently pushing away those who would waste your valuable resources.

Vulnerability in business storytelling and at work is a dangerous endeavor that invites judgment, raw uncontainable emotion, and the perception of weakness. But on the other side of the inherent risks, is an opportunity for brilliance.

Toxic narratives and blind spots can capsize the company ship. To avoid misdirected collisions, leadership and employees must rely on the navigational power of business storytelling to avoid these icebergs.

Consciously running your organization is like driving at night through the fog—at any moment, you can only see a few feet in front of you, but every time you take committed action, the next steps reveal themselves.

Few people have shepherded more than 1,000 CEOs through leadership development. Rand Stagen has an opinion about conscious leadership and what it requires. Careful though. If you choose to read what he has to say, you won’t be able to unread it.

Are you negotiating from destructive tension or dynamic creative tension? Winning stakeholder models don’t focus on a bigger piece of the pie; they create a bigger pie.

Does your Conscious Consultant know how to put the brakes on when they’re reaching the edge of their expertise?

Corey shares how Gestalt is being used in some of the storytelling consultation work that we do at RTC. From the highs to the lows, there is love and gratefulness mixed into the journey.

Early Light Media highlights Corey Blake, the founder of Round Table Companies (RTC) in their collaboration to create a branded documentary "Vulnerability is Sexy," which explores Corey's personal mission to forge deeper connections through vulnerability.

Why do companies keep competing for attention using mediocre models when they could use exciting brand storytelling to pull us in? Read on.

Everyone wants to be a "thought leader," but few invest the time, money or energy required to build a recognizable name brand by writing a book.

Lori talks about her book, her impact, and her practices in this 30-minute podcast episode.

​Shifting into a thought leadership identity requires that we manage the gremlin voices in our heads.

Clever marketing is no longer the key to your customers' affection—in fact, it may alienate them.

A great work culture isn't built overnight. It requires time, maintenance, consistency, and dedication. Once you have it, it will be the core that holds everything together.

Taking that first micro step towards your dream can create a domino effect that continues until that dream is fully realized!

Maria Rodale is the heart centered leader of her company. She is striving to change the way that we do business in this world by leading with love and being the example of what she wants to see in others. Rodale beliefs that living a life that you love and leaving space for those around you to grow will only lead to more happiness in the world.

Can love truly be a part of business and can a business provide a place for it's employees to grow and succeed in a way that makes the individual passionately happy? According to Bryan Ungard, YES!

The marketing world is changing. Humanity, vulnerability, fear, and passion are the new words in this evolving world. Are you ready to make them a part of your brand storytelling?

Most executives understand the power of feedback. They know they need input in order for the business to change, adapt, and grow. But getting that information is tough.