Our Courageous Culture: My Powerful Purpose

The Purpose Workshop is a proprietary methodology invented by Corey Blake and Round Table Companies (RTC). The steps in the workshop itself were developed over several years, beginning in 2016, through in-person workshops and keynotes Corey delivered at Conscious Capitalism, Conscious Company Magazine, Small Giants, YPO, and EO events around the country. The workshop process has been influenced by Corey’s decades-long study of Joseph Campbell's Hero's Journey, his study of presence work through the Meisner acting methodology in the early 2000s, and his education in deepening others' understanding of themselves through Gestalt therapy in 2015 and 2016. Corey's method has also been influenced and shaped by the approach he developed as the basis of RTC's book development process for guiding thought leaders and CEOs in writing the book they were born to write, a service RTC offered from 2007 until 2022. In his work with Sunny DiMartino on the concept and execution of Vulnerability Walls beginning in 2015—and erected for companies including Microsoft, ADP, Workday, and Marketo—Corey furthered his understanding of the collision moment and his artistic approach to transforming pain into beauty and connection, which he and Sunny explored further in their creation of the Vulnerability is Sexy™ card game released in 2017. Corey’s exploration of the long-form story version of the purpose statement continued in 2019, in collaboration with Kelsey Schurer on the 12-week Story Hero course that has resulted in the collection of nearly 2 million stories and first deployed the latest version of the Purpose Workshop.