When we started this work on the Academy, I did not think I would be contributing to a masterpiece, or to hundreds and hundreds of them—all worthy of a portrait to be painted, a story to be shared.

Lori talks about her book, her impact, and her practices in this 30-minute podcast episode.

There is more to work than merely completing tasks and meeting KPIs. In our fast-paced, achievement-driven society, it’s easy to lose sight of what truly matters: fulfilling our unique purpose.

In early childhood, we experience what are called “collision moments,” which are moments in time that push against our perception of safety and the belief that “all is right in the world.” Usually, this moment removes what we most stand for, above all else, and replaces it with what we most want to avoid.

There’s no denying your purpose and its magnetic pull over your identity. And yet, once you’ve excavated such a powerful purpose for your life and work, what do you do with it?

A story is a beautiful thing. Are you ready to share your brand storytelling with your stakeholders, staff, friends, and perhaps, even strangers?